Bowker MINI dealerships in Blackburn and Preston hosted an exclusive launch event on Thursday, November 7, offering customers an early look at the new all-electric MINI Aceman.
The event, which ran from 6:00pm to 8:00pm, featured live music, a complimentary bar, and pizzas from Doughboys, alongside games and entertainment.
Attendees were among the first to explore the new MINI Aceman, a compact crossover with room for five passengers and enhanced luggage space.
Chris Eccles for Bowker MINI said: “The new all-electric MINI Aceman is a strong character with its young personality within the new MINI family. It’s the perfect everyday companion for those who value individuality in urban areas.”
The MINI Aceman marked the brand’s first crossover model in the premium small car segment, combining a modern all-electric drive with compact dimensions and a spacious interior.
With a maximum range of up to 252 miles, the vehicle was suited to both city and long-distance travel, aiming to meet the growing demand for locally emission-free mobility.
Chris added: “With its distinctive expression and compact design, the Aceman brought a fresh, youthful personality to the MINI line-up. It offered an innovative, immersive digital experience that was fun and intuitive for drivers.”
The event was hailed as a great success, with both the Blackburn and Preston showrooms enjoying strong attendance and positive feedback from attendees.
View the new MINI Aceman here.